Just recently, Google launched brand Pages – their counterpart for Facebook Pages. It allows companies, brands and products to invoke online presence through Google+. If you must know, Google has been removing business accounts, including Mashable and Ford from its social network. (Mashable and Ford’s account were later on restored) Google+ is strictly for personal account – not a business account.
Here’s how to create Google+ Page for your business (You need to have an existing Google+ profile to create a Page.)
- Go to https://plus.google.com/pages/create (the “Create Page” is on the right side of your homepage, just below the Hangouts).
- Choose your category.
- Local Business or Place
- Product or Brand
- Company, Institution or Organization
- Arts, Entertainment or Sports
- Other (if your page doesn’t fit in any category)
- Add your Info. Fill out the basic details about your page. You can also add your profile photo and tagline.
- Add interesting content. Share photos and videos. Make your page interactive.
For sure, Google will continue to add features and functionalities to the Page. Until then, you are free to explore its features
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